During a local medical campaign for Clínica María de Jesús in Arraiján, Fresa Marketing developed and managed a highly optimized Google Ads strategy, achieving a 19.9% CTR in just one month with a budget of $76.

The campaign focused on the precise selection of geolocated keywords and ads with persuasive copywriting, aimed at generating more calls and in-person visits.

Thanks to intelligent local targeting and constant optimization, the clinic gained greater visibility within its area of influence and a notable increase in the flow of patients interested in its medical services.