October 15, 2025

Turn 'That's Too Expensive' into 'Where Do I Pay?' with Just One Phrase

Turn 'That's Too Expensive' into 'Where Do I Pay?' with Just One Phrase

Turn 'it's very expensive' into a 'where do I pay?' with just one phrase. Hand holding bills in front of cash register
Turn 'it's very expensive' into a 'where do I pay?' with just one phrase. Hand holding bills in front of cash register

"It's too expensive." "I have to think about it." "Send me more info."

If these phrases are stopping your sales every week, today I will give you the exact answer to turn them into 'Where do I pay?'

It's called "Always Agree," and I will teach you how to use it in any conversation.

The best way to convince someone of your point of view is based on this principle that I first heard from Grant Cardone.

He named the idea Always agree, which means always agree. Let me explain how it works.

The first thing you need to remember is that no matter the type of conversation (sales, partner, family), it's nothing more than 2 people building a relationship.

And it's absolutely impossible to convince someone of something if we start off in conflict or disagreement.

Or you might convince them...

But they will be very upset with you.

So, what you must do regardless of the type of objection is start by agreeing.

The objection might be that the sky is green; even in that case, we are going to be in favor.

Now, there are several ways to do this. It doesn't always have to be "Yes, I agree." That's not how we speak among people.

It can be a slight agreement like:

  • "I completely understand you"

  • "I used to think the same"

  • "Yes, I hear you. And look..."

And from there, we can build our point of view to convince the client about our idea.

What I don't want you to do is start with this idea of "no, that doesn't make sense" or "no, that's ridiculous," because that way they'll never give you the chance to explain yourself.

They must understand that we are on their side, and not against them. That's why this principle is so powerful.

Conclusion:

The "always agree" principle will help you build your opinions so you can convince anyone about your ideas.

That way you'll avoid conflicts and improve relationships with your clients.

Ready to demolish objections and close more sales?

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Fresa Marketing

The simple works better.

Built for local brick and mortar businesses.

Privacy Policies

Terms and Conditions

© 2026 Fresa Marketing. All rights reserved.

Fresa Marketing

The simple works better.

Built for local brick and mortar businesses.

Privacy Policies

Terms and Conditions

© 2026 Fresa Marketing. All rights reserved.